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JVC Unveils Its 2012 “Turn Me On: The Road” Campaign Featuring Halestorm

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  • May 01, 2012
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    JVC Mobile Entertainment, has announced its 2012 “TURN ME ON: THE ROAD / HALESTORM” campaign to promote JVC In-Dash Multimedia and Navigation receivers. Guess who is in it? Halestorm. Good guess.

    This year, JVC Mobile has raised the stakes for the fifth installment, with a more expansive video concept, following Halestorm on the band’s 2012 US tour, in support of their new album, "The Strange Case Of…". The new format will feature a three episode roll-out throughout 2012. The video will follow Halestorm’s journey through their 2012 tour schedule, starting with pre-tour rehearsals and preparations, and all points in-between, as they hit the road from spring to summer to fall.

    "I'm so excited about JVC’s ‘TURN ME ON’ campaign,” says Halestorm lead singer, Lzzy Hale. “The truth is that no matter what new gadgets, mediums or incarnations our music goes through, one thing remains the same; we like it LOUD and BLARING through our speakers! Turn it up and TURN ME ON!"

    To view the TURN ME ON: THE ROAD/HALESTORM online viral video, log onto www.egoTV.com/turnmeon or www.mobile.jvc.com.

    Oh yeah, this video will also be featured on the high-definition JVC video billboard in Times Square. So that rules.

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RB's picture
on May 1, 2012 - 12:13pm


JVC Mobile Entertainment, has announced its 2012 “TURN ME ON: THE ROAD / HALESTORM” campaign to promote JVC In-Dash Multimedia and Navigation receivers. Guess who is in it? Halestorm. Good guess.

This year, JVC Mobile has raised the stakes for the fifth installment, with a more expansive video concept, following Halestorm on the band’s 2012 US tour, in support of their new album, "The Strange Case Of…". The new format will feature a three episode roll-out throughout 2012. The video will follow Halestorm’s journey through their 2012 tour schedule, starting with pre-tour rehearsals and preparations, and all points in-between, as they hit the road from spring to summer to fall.

"I'm so excited about JVC’s ‘TURN ME ON’ campaign,” says Halestorm lead singer, Lzzy Hale. “The truth is that no matter what new gadgets, mediums or incarnations our music goes through, one thing remains the same; we like it LOUD and BLARING through our speakers! Turn it up and TURN ME ON!"

To view the TURN ME ON: THE ROAD/HALESTORM online viral video, log onto www.egoTV.com/turnmeon or www.mobile.jvc.com.

Oh yeah, this video will also be featured on the high-definition JVC video billboard in Times Square. So that rules.

Comments

pete_palmeri's picture

THAT is awesome!
storm's picture

great!!